Should Printers become visual communications suppliers?
Printers will need to become visual communications suppliers and offer more to their clients than offset printing and digital printing solutions. Printers will need to employ people with the marketing knowledge and provide a wider range of marketing services.
Yes I agree, printers need to deliver additional services to their clients. Internet services would be a complimentary service that printers can offer to clients. I purchase printing and I also arrange our business website and I would like to get the graphic designer at the print shop handle my internet solutions as they have so much of my artwork they could easily provide the design and hire web developers to deliver the digital communications as well.
Signing off
Trace.
thanks your blog has given me some great idea’s.
This really is what I’ve been finding all day. I should have found your blog post faster.
i found this in a google search. i really like your blog. hard to find something both informative and easy to read.
I found your blog informative and I do agree that printers should be offering more to help their customers in area’s like signage and website development.
I’ve recently started a blog, the information you offer on this website has helped me tremendously. Appreciation for your time & work.
I think digital and offset printing companies will soon have to offer services such as print design and web design